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Wrapping up EIC 2017 was our 11th conference. It was another record breaking year. There was an excellent conference. We had a fantastic audience, very positive feedback. So it was really big, big success. And I'm looking forward to EIC number 12 in 2018. When you look at the topics we've discussed at EIC this year, I'd like to highlight three topics. One is consumer identity. Two is cognitive security, and three is new GDPR. The topic which probably has been most relevant overall very often is because it becomes effective. The regulations becomes effective next year. End of may.
And it's latest time to start working on becoming compliant on the GDPR. So GDPR, what do you need to do to become compliant? A very hot topic? How do you manage this identity authentication cetera stuff. Then we looked at consumer identity management, how to deal with the masses of consumers. So not thousands, tens of thousand or maybe a few hundred thousand employees, but the millions and millions of users with again, GDP and consent coming into play.
And third, the new hub topic in information security and also affecting identity management, which is cognitive security. So how can we use advanced analytics machine learning, a difficult intelligence to make things better, to support the humans in their task to fill and close the skill gap we have in information security. He's gonna three hottest topics among a lot of other topics from down earth. How do I set up my am program to very future oriented, cognitive security?