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After honing his skills in various sales roles, Ben's career reached a pivotal point when he joined Gigya, a pioneering company in the field of Customer Identity and Access Management (CIAM). As the Senior Vice President of Global Sales, Ben became a driving force behind the early demands and adoption of CIAM solutions. His strategic insights and ability to foresee the significance of CIAM in the digital landscape played a pivotal role in Gigya's exponential growth. Under Ben's leadership, Gigya experienced unprecedented success, capturing the attention of industry giants. His exceptional leadership and vision culminated in the successful acquisition of Gigya by SAP, marking a significant milestone not only for the company but also for Ben's illustrious career. With over two decades of experience in sales, particularly within the digital marketing sphere, Ben Jackson has established himself as a luminary in the industry. His relentless pursuit of excellence, coupled with a deep understanding of market dynamics, has set benchmarks for success in the ever-evolving digital landscape.