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Access essential knowledge at your fingertips with KuppingerCole's extensive resources. From in-depth reports to concise one-pagers, leverage our complete security library to inform strategy and drive innovation.
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SAP Hybris Gigya’s solution helps businesses identify customers across devices to build rich, permission-based profiles, manage customers’ preferences across their entire lifecycle, and deliver better services, products and experiences by integrating customer data into downstream applications.
In this session, find out how customer-obsessed businesses are increasing their audiences and creating trusted, customized experiences across devices and platforms in exchange for first-party data. We provide case studies of how leading brands are leveraging customer identity and access management (CIAM) to create personal relationships at scale while maintaining high degrees of data privacy and security.