30% of people online around the world are under 18 and societies are judged by how they look after their kids. Germany is quite unique in the fact that its regulatory body, the KJM, has reviewed and approved over 100 methods for age assurance. Many other countries around the world are grappling with this issue. This session will look at the development of this industry - from KYC, AML for the gaming industry, through the range of document based and non document based approaches to assess age - and the balance in terms of offering inclusive approaches for people who do not own or choose to use an identity document based approach. It will address interoperability, the incoming international standards, benchmarking and anti-spoofing.