Customer Data Protection
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Panel: The Next GDPR? The Global Impact of PSD2

Combined Session
Friday, September 27, 2019 14:30—15:30
Location: Emerald 3

Based on the same GDPR principles of enforcing consumer protection and security requirements for companies operating in Europe, the revised Payment Services Directive (PSD2), which is now in full effect (goes into effect Sept. 14, before the conference but obviously after time of submission), changes the global payment and e-commerce landscape. With PSD2, companies providing payment services in Europe, not just those headquartered there, must comply with the directive's requirements for strong customer authentication (SCA) or risk losing their payment provider license. iovation, a TransUnion company, recently analyzed the impact of PSD2 based on interviews with banks, PSPs and merchant executives. Hear key findings including how unprepared companies are for PSD2, the impact on companies outside the EU, and what steps can be taken to meet requirements without driving up customer attrition.

Key takeaways:

 

- How do companies ensure cart abandonment does not increase with the new SCA requirements under PSD2
- How stricter requirements for fraud prevention in the EU drive fraud to other regions such as the U.S.
- What can companies do to succeed in a post-PSD2 world

Marla Hay
Marla Hay
Salesforce
Marla has been developing SaaS products for the last 15 years, and in the Identity industry for the last 7. She currently manages Privacy and Data Governance products at Salesforce. Prior to that,...
John Lima
John Lima
CoffeeBean Technology
I am an entrepreneur. In 1993 I co-founded Cyclades Corporation, a data center management company in Fremont, California. When Cyclades was sold in 2006, it was a global company present in 15...
Angie White
Angie White
iovation
For more than a decade, Angie White has helped companies better understand fraud, cybersecurity and regulatory issues, and technologies. She has authored numerous reports and papers focused on PSD2...
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