Ayelet Avni

Ayelet Avni leads Identity Trust services at Ping Identity, overseeing Strong Authentication, Risk and Fraud, Identity Verification, and Decentralized Identity solutions. With over 20 years of experience in product strategy and innovation, Ayelet is passionate about delivering cutting-edge solutions that balance security with user experience.

In her role, Ayelet drives the vision, roadmap, and market innovation for her product portfolio, enabling organizations to protect their users while building trust and driving business growth. Before joining Ping Identity, she held leadership roles at IBM Trusteer, RSA, and security companies, where she contributed to shaping the future of cybersecurity and identity management.

Ayelet holds a master’s degree in System Engineering and an engineering degree in Computer Science. Her unique perspective, blending technical expertise and strategic insight, makes her a sought-after speaker and thought leader in the fields of identity, authentication, and fraud prevention.